Become a Pinnacle Sales Dealer
Partner with the leading cabinetry rep firm in the Western US. Five premium brands, one trusted partnership.
Whether you are an established kitchen dealer looking to expand your brand portfolio or an entrepreneur exploring how to launch a new showroom, Pinnacle Sales offers the brands, training, and hands-on support you need to build a profitable cabinetry business.
Why Partner with Pinnacle Sales?
Five Premium Brands
Shiloh, Eclipse, Aspect, Pronorm, and Vistora cover every market tier from value semi-custom to ultra-premium European design. One partnership gives you a complete product lineup for any client and budget.
Hands-On Sales Training
We train your sales team in person — product knowledge, competitive positioning, objection handling, and closing strategies tailored to your market. Not webinars. Real training in your showroom with your team.
Showroom Merchandising
We help you plan, design, and set up showroom displays that drive conversations and close sales. From door sample walls to full kitchen vignettes, we provide merchandising guidance and display programs.
Design & Quoting Support
Our team offers 2020/Winner design and quoting services to help you move projects from concept to order efficiently. We support complex projects, multi-brand quotes, and custom specifications.
Marketing Resources
Co-branded content, photography, project showcases, and digital marketing support to help you attract homeowners and builders to your showroom.
Factory Access
Direct relationships with WW Wood Products and Pronorm factory teams. We coordinate factory tours, technical consultations, and custom project support at the manufacturing level.
Available Territories
We serve dealers in Arizona, California, Colorado, Idaho, Montana, Nevada, New Mexico, Oregon, Utah, and Washington. Pronorm German Kitchens are available nationwide with protected dealer territories.
Territory availability varies by brand and market. Contact us to discuss what is open in your area.
Who We Work With
Our dealer partners include independent kitchen and bath showrooms, design-build firms, custom home builders, interior design studios with product sales capability, and multi-location dealer groups. Whether you are a single-location showroom or a growing enterprise, we structure our support to match your business needs.
Dealer Program FAQs
How do I become a Pinnacle Sales dealer?
Submit the dealer application on this page. We'll follow up within two business days to schedule an introductory call, review your market and showroom, and discuss which of our brands — Shiloh, Eclipse, Aspect, Pronorm, or Vistora — best fit your business.
Is there a cost or minimum order to become a dealer?
There is no fee to apply or to become an authorized dealer. Minimum order requirements and display commitments vary by brand and program; we'll walk through the specifics for the lines you're interested in during your introductory call.
Do you offer protected dealer territories?
Yes. Territory protection varies by brand and market. Pronorm German Kitchens are available nationwide with protected dealer territories, and we manage territory carefully for our WW Wood Products lines (Shiloh, Eclipse, Aspect, Vistora) across the 10 Western states we represent.
Which states does Pinnacle Sales cover?
We represent dealers across Arizona, California, Colorado, Idaho, Montana, Nevada, New Mexico, Oregon, Utah, and Washington for WW Wood Products brands. Pronorm German Kitchens are available to qualified dealers nationwide.
Can I carry Pronorm without carrying the WW Wood Products brands?
Yes. Pronorm German Kitchens are distributed independently through European Kitchen Distributors (EKD), a Pinnacle Sales company, with protected territories nationwide — regardless of whether you carry Shiloh, Eclipse, Aspect, or Vistora.
What support do you provide after I become a dealer?
Hands-on in-person sales training, 2020/Winner design and quoting support, showroom merchandising and display programs, co-branded marketing resources, factory access and tours, and ongoing business development — we work alongside your team to close more projects.
What types of businesses do you work with?
Independent kitchen & bath showrooms, design-build firms, custom home builders, interior design studios with product sales capability, and multi-location dealer groups — from single showrooms to growing enterprises.
Apply to Become a Dealer
Complete the form below and our team will follow up within two business days to schedule an introductory call. We will discuss your market, showroom, current product lines, and which Pinnacle Sales brands are the best fit for your business.
Prefer to talk first? Call 480-993-9224 or email marketing@pinnaclesales.biz.